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Behind the Scenes: The SKINformed Journey

Ever wonder what goes into creating a skincare line? At SKINformed, our journey is built on passion, dedication, and a commitment to doing things differently. Let's take you behind the scenes of how SKINformed came to be, and what makes our approach unique in the world of skincare.

Meet the Founders

SKINformed is the brainchild of two remarkable women:

  1. Dr. Adrienne O'Connell: An aesthetic medicine physician with over a decade of experience in clean ingredients and plant-based botanicals.
  2. Kimberly Sanchez: A business owner, busy mom, and wellness enthusiast who wanted more from her skincare routine.

Together, they set out to create a skincare line that was as effective as it was clean, and as luxurious as it was ethical.

The SKINformed Difference

Unlike many celebrity or influencer-backed brands that simply white-label existing products, Dr. O'Connell and Kimberly have been hands-on from day one. Here's what sets us apart:

  • Years of Conceptualization: SKINformed wasn't born overnight. Our founders spent years researching, planning, and refining their vision.
  • In the Lab: Instead of outsourcing product development, our founders rolled up their sleeves and got to work in the lab.
  • Perfecting Every Detail: From refining formulations to perfecting textures, no detail was too small for our founders' attention.

Our Commitment to Quality

Being made in the USA isn't just a slogan for us — it's a commitment to quality and local production. Here's why it matters:

  • Close to Home: All our products are designed, packaged, and produced in Southern California.
  • Quality Control: By keeping production local, we can closely monitor every step of the process.
  • Supporting Local: We're proud to support our local community and manufacturers.

The Science Behind SKINformed

Our products aren't just clean — they're also backed by cutting-edge science:

  • RetinART®: Our Nobel Prize-winning retinol alternative
  • Dawnergy™ Peptides: Innovative peptides that work overnight
  • Clinically-Tested Ingredients: Like our Kakadu Plum extract, known for its high Vitamin C content

Our Values in Action

Every step of our journey has been guided by our core values:

  1. Innovation: Harnessing the power of science and nature
  2. Quality: Using only the highest standards in everything we do
  3. Sustainability: Emphasizing eco-friendly practices and sustainable sourcing
  4. Transparency: Every ingredient is identified and defined

Looking to the Future

As we prepare to launch SKINformed, we're excited to share our passion for skincare with you. Our journey is just beginning, and we can't wait for you to be a part of it.

When you choose SKINformed, you're not just choosing skincare — you're choosing products crafted with care, precision, and a deep passion for delivering the best possible results. Welcome to the SKINformed family!

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